Wednesday 30 November 2022


Hayat Kimya, a global player in the fast-moving consumer goods (FMCG) industry, and the world’s 5th largest diaper manufacturer, has made it's presence in Malaysia since last year through its high-quality diaper brand, Molfix. There is no better way to celebrate their First Anniversary in Malaysia than at the TCE Baby Expo 2022 in the presence of parents supporters who have voted Molfix for the  BabyTalk MamaPapa Reader’s Choice Award 2022 in the  Best Tape and Best Pant Diapers categories. 


Mr. Alp Bilgili, General Manager, Hayat Hygienic Products Malaysia Sdn Bhd.; (centre) with Scha Al-Yahya and Awal Ashaari, Molfix Ambassador couple and Mr. Sheikh Farouk Sheikh Mohamed, Managing Director, AEON Big (M) Sdn Bhd., (fifth from right) at the Molfix booth.

Commenting about Molfix’s 1st Anniversary in Malaysia, Mr. Alp Bilgili, General Manager of Hayat Hygienic Products Malaysia Sdn. Bhd., said, “The tremendous support and trust from Malaysian parents reflect their preference for products made from natural materials in an effort to ensure safety and to protect their babies’ skin. At Hayat, we believe in the importance of understanding the needs and trends of our consumers, hence we place great emphasis on research and development (R&D) to develop innovative products that are organic and of premium quality.”


Ms Joanne Wong, Marketing Manager, Hayat Hygienic Products Malaysia Sdn Bhd (centre) with Molfix Ambassador couple, Awal Ashaari and Scha Al-Yahya officiating Molfix 1st Anniversary celebration.

Molfix 1st Anniversary Celebration was joined by celebrity couple, Scha Al-Yahya and Awal Ashaari who  are also ambassadors who have also experienced the uniqueness, and quality of this wonderful product that never fails to bring joy, comfort, and protection to their baby girl, Lila.  

Scha Al-Yahya said, “We trust Molfix, and are happy that we decided to partner with a brand that believes in providing the best for mums and babies.” 


Scha Al-Yahya, Awal Ashaari, winners and representatives of Molfix Social Media contest.  


Winners of Molfix Quiz with Scha Al-Yahya and Awal Ashaari, Brand Ambassador couple, as well as Ms. Joanne Wong, Marketing Manager, Hayat Hygienic Products Malaysia Sdn Bhd (first from right)

As part of the celebration, Molfix presents 10 of Molfix consumers with exclusive Molfix products, specially autographed by both Scha Al-Yahya and Awal Ashaari.  6 consumers who also attended the 1st Anniversary were gifted with goodie bags for successfully answering the Molfix Quiz.


Scha Al-Yahya and Awal Ashaari sharing their experience of having their daughter, Lila try the Molfix diapers.

The brand spreads joy to mums and babies across five continents in over 100 countries around the globe, producing diapers with utmost care and designed to be extremely gentle on baby's sensitive skin. Molfix Natural range, is made from selective ingredients of natural bamboo fiber and organic cotton to provide ultimate softness and skin-friendly touch as proven by dermatologists in Europe.

This range is able to carry a large amount of baby’s urine. Impressively, laboratory test data has shown that its dryness can be achieved for up to 14 hours*, providing babies with much comfort. Together with Molfix Extra Dry range, both diaper range are well-known to provide superior absorbency, thanks to the extra dry layer technology which makes absorption much faster and easier. Hence, giving babies full protection and keeping their healthy skin comfortably dry. Mums can experience peace of mind knowing their babies are comfortable all day long.


Molfix Brand  Ambassador Couple,  Scha Al-Yahya and Awal Ashaari at the Molfix booth

Ambassador Couple, Scha Al-Yahya and Awal Ashaari also had a sharing session at the booth with avid parents. They shared that Lila used to have diaper rashes but not anymore after using the Molfix Natural Range. Scha Al-Yahya also mentioned that she is more of a tape diaper user for her baby girl while Awal Ashaari prefers the pants diaper because of it's convenience.

If you're interested to try out Molfix products, they can be found at selected supermarkets, and hypermarkets such as AEON Retail, AEON Big, Lotus’s, Giant, Billion Shopping Centres, Econsave, TF Value Mart, HeroMarket, Manjaku and others as well as leading online platforms.  



Molfix Malaysia